This is pretty much how it is described and how it appears to look. It is a very light pink and I found it subtle and pretty for when I don't want my pink to look very pink. This color of pink is more neutral for when you want that look. If you want more of a pinker pink, then Opal Essence is a great color of pink that meets that criteria and I have it and like it also. But lately I tend to like to wear a barely pink shadow that seems to go with any color and I think Pretty in Pink is exactly that. Plus, it is quite matte or semi-matte as it is called and that is what I like. If you like a pinker pink then try the Opal Essence.